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High-Tech Fan Favorites Improve Home-Team Advantage

Jan 27, 2015


Fancy workout facilities and luxurious team amenities might be fairly standard in stadiums these days, but there’s a new home-team advantage in town. Technology.

The Cleveland Browns scored big with a boost to entertainment systems at FirstEnergy Stadium for the 2014 season. Referring to the gigantic new scoreboards, video displays and powerful new audio system installed by Pro Media / UltraSound, Browns team president Alec Sheiner said in a team news release on January 14:

“The elements we installed during Phase I of the modernization project significantly impacted the Dawg Pound’s experience at FirstEnergy Stadium, as well as our team’s home-field advantage in 2014.”

Significantly impacted the home-field advantage! And the tech doesn’t stop there in improvements to be made in phase two of FirstEnergy stadium’s $120 million makeover 2015. There’s much more to come, according to the Browns’ news release:

In addition to upgrading lighting, signage and way-finding throughout the concourses, high-definition graphics inside and outside the stadium will depict current players, Browns legends and the Dawg Pound, the best fans in the league.
“It’s definitely about improving the fan experience from the very start of the project,” said Ted Leamy, COO of Pro Media / UltraSound, the design-build company supplying the high-tech audio advantage for the Browns and numerous other professional and collegiate sports teams. “Being a part of the design and build teams for this renovation has really been a great example of how sports facilities at every level are elevating the fan excitement, which can indeed impact what happens on the field.”

Observers love the new look that phase two will bring, and Cleveland is embracing its fan universal status as the “Dawg Pound”. Based on the renderings for the project, looks like the best new way to equip a team for a winning season is through an experience unique to that stadium and the beloved fans who bring it to life.